Sprinklr Named a Major Player in the 2024 IDC MarketScape for Contact Center-as-a-Service Software
The report highlights
"IDC found that Sprinklr’s early days as a leader in social media management and extensive background in customer data analysis is clearly seen in the product’s analytics capabilities including cross-channel data,” said
According to the report, “Sprinklr, being later to the market, has the luxury of starting with where the market has evolved to as its starting point with AI across all touch points; omni-channel support, escalation, and insights; workflow automation with headless architecture; and a unified-CXM platform for front-office functions — marketing, sales, and customer service.”
“As the IDC MarketScape points out, customer service is now a critical component for every organization. AI offers a transformative opportunity to significantly elevate experiences for both agents and customers,” said Sprinklr Founder and Co-CEO,
Read the IDC MarketScape Excerpt
Download an excerpt copy of the IDC MarketScape: Worldwide Contact Center–as-a-
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About IDC MarketScape
IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of technology and service suppliers in a given market. The research utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each supplier’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of technology suppliers can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective suppliers.
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